Launch Checklist / 6 min read

A Simple Launch Checklist for Indie Software Builders

Before you submit your product anywhere, make sure the basics are working. Small fixes can make a launch feel much more trustworthy.

Block 01

Check your homepage

Your homepage should explain what the product does, who it is for, and what action users should take next.

If the first screen is confusing, most launch traffic will not convert.

Block 02

Check your pricing and access

Users should understand whether the product is free, paid, freemium, or open source.

If there is a waitlist, demo request, or signup flow, make that clear before users click.

Block 03

Check your proof and support signals

Screenshots, docs, changelogs, contact details, and founder notes can all improve confidence.

You do not need all of them, but you do need enough for users to understand the product is real.